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Perception of Personality and Naturalness through Dialogues by Native Speakers of American English and Arabic

Paper · 2011 · Maxim Makatchev and Reid Simmons

Summary

Dialogue systems used across cultures risk pragmatic failure: listeners may read attitudes into English phrasing that the speaker never intended. Makatchev and Simmons ask whether English utterances varying in verbosity, hedging, lexical/syntactic alignment and formality signal the same personality traits and naturalness to native speakers of American English and of Arabic. Their setting is an information-giving robot receptionist deployed in Qatar and the US. They hand-built short text dialogues covering four typical receptionist dialogue acts. Each linguistic dimension was set to negative, neutral or positive valence. Workers on Amazon's Mechanical Turk then rated the receptionist's turns, either on Big Five traits or on naturalness. Linear mixed-effects modelling found that every dimension relates to every trait, and to naturalness, in both groups. It also found culture-dependent interactions. Most strikingly, Americans judged formal speech unnatural, while Arabic speakers did not. The study gives generation and interpretation modules a concrete, crowd-validated map of which surface choices shift perceived persona differently by audience.

Key points

  • Stimulus design: four dialogue acts (greeting, question–answer, disagreement, apology) were crossed with four dimensions at three valences. A single shared neutral dialogue per act served as the common baseline.
  • Measures:
    • Personality was rated with TIPI (Big Five).
    • Naturalness was rated on a 7-point Likert item.
    • The two scales ran as separate parallel studies to avoid scale interference.
  • Participants:
    • 155 Arabic speakers, mostly from Egypt (56), Morocco (45), Jordan (32) and the UAE (13).
    • 166 US English speakers.
    • Gender was skewed in opposite directions: 100 male / 55 female in the Arabic group, 63 male / 103 female in the US group.
    • Repeat participation was blocked through IP and account checks, and hidden questions tested native-language fluency.
  • Analysis: LME models with ANOVA-based model selection were followed by post-hoc paired t-tests between valences. Every trait, and naturalness, showed a significant three-way interaction of valence × native language × dialogue act for at least one dimension.
  • Cross-cultural findings:
    • Formality was unnatural to Americans in greetings, question–answer and disagreements.
    • For Arabic speakers only, formality signalled openness (in disagreements) and conscientiousness (in apologies).
    • Hedged apologies read as agreeable only to Americans.
    • Extraversion and emotional stability showed no qualitative cultural difference.

Interesting ideas

  • I1. To compare groups that may use rating scales differently, the authors avoid raw scores. They compare only the rank order of valences and whether a score sits significantly above or below the scale midpoint, which guards against culture-specific scoring habits.
  • I2. Each linguistic dimension is a controlled three-level knob around a shared neutral version of the same dialogue, so any perceived change is attributable to one manipulated feature.
  • I3. The effect of a surface feature is judged per dialogue act rather than globally; for example, hedging matters for apologies specifically.
  • I4. Crowd annotations are protected by planted hidden questions that verify claimed competence and by duplicate-participant checks.
  • I5. Alignment, meaning reuse of the interlocutor's words and syntax, is treated as a measurable signal of cooperativeness and perspective-taking.

For Mova

How these ideas could serve Mova, our small open language model — its files, stages and tests:

  • I1 (learn): When comparing parsers or teacher tiers whose confidence scores are calibrated differently, compare rankings and thresholded decisions rather than raw numbers.
  • I2 (back): Generation could expose hedging, formality, verbosity and alignment as explicit, separately tunable parameters applied to one neutral realization of a meaning graph.
  • I3 (frames): The speech-act layer in prag could condition its interpretation of hedges and politeness markers on the detected act type instead of using one fixed reading.
  • I4 (learn): Silver-data pipelines and LLM teachers can be audited with embedded known-answer probes, acting as negative controls, to detect unreliable annotators.
  • I5 (frames): Lexical and syntactic overlap between turns could be computed from UD trees as an explainable feature for detecting cooperative versus confrontational stance.

Our summary of the paper, in our own words — not its text. The work belongs to its authors; read it at the links above.

 Institutions

 Fields, topics and concepts

Cite

Cite as Maxim Makatchev and Reid Simmons. 2011. Perception of Personality and Naturalness through Dialogues by Native Speakers of American English and Arabic. Proceedings of the SIGDIAL 2011 Conference.

The paper itself, not this page. BibTeX from the library's record of the work.

@inproceedings{makatchev2011perception,
  title = {{Perception of Personality and Naturalness through Dialogues by Native Speakers of American English and Arabic}},
  author = {Maxim Makatchev and Reid Simmons},
  booktitle = {Proceedings of the SIGDIAL 2011 Conference},
  year = {2011},
  url = {https://aclanthology.org/W11-2032/}
}

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  35. Jenny Thomas. 1984. Cross-cultural discourse as ’unequal encounter’: Towards a pragmatic analysis. Applied Linguistics, 5(3):226–235. Greeting Question-Answer Disagreement A: Good morning. B: What’s up? Need anything? A: Could you tell me where the library is? B: Just go to the end of the hallway, you can’t miss it. A: Could you tell me where the library is? B: Go to the second floor. A: I thought it was on the first floor. B: No, honey, there is none on the first floor. A: Good morning. B: Good morning. How may I help you? A: Could you tell me where the library is? B: It’s at the end of the hallway on your left. A: Could you tell me where the library is? B: It’s on the second floor. A: I thought it was on the first floor. B: No, there is no library on the first floor. A: Good morning. B: Good morning, sir (madam). Would you allow me to help you with anything? A: Could you tell me where the library is? B: Kindly follow this hallway and you will encounter the entrance on your left. A: Could you tell me where the library is? B: Yes, you may find the library on the second floor. A: I thought it was on the first floor. B: I am afraid that is not correct, there is no library on the first floor. Table 2: Stimuli that correspond to negative (top row), neutral (middle row), and positive (bottom row) formality. American English, formality, naturalness ** ** ** ** ** ** ** ** greeting qa disagree apology American English, formality, conscienciousness * * ** ** * greeting qa disagree apology American English, hedging, agreeableness ** ** ** ** ** ** * ** greeting qa disagree apology find

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